To add a shop to your professional Instagram account, you need to meet certain eligibility requirements and follow specific steps. Here's a general guide to help you get started:
1. Eligibility:
- Your Instagram account must be converted to a business or creator account.
- You should comply with Instagram's merchant agreement and commerce policies.
- You must be located in a supported country or region.
2. Ensure your Instagram app is updated:
- Update the Instagram app on your mobile device to the latest version from the App Store (iOS) or Google Play Store (Android).
3. Set up your Facebook Page:
- Connect your Instagram account to a Facebook Page that you manage. This step is necessary because Instagram uses Facebook's commerce manager to manage shops.
- Create a Facebook Page if you don't have one already. Make sure it complies with Facebook's commerce policies.
4. Review shop requirements:
- Ensure your business or creator account follows Instagram's commerce policies.
- Review the product eligibility requirements to ensure your products meet the guidelines.
5. Set up your shop:
- Open the Instagram app and go to your profile.
- Tap the menu icon (three horizontal lines) at the top right corner and select "Settings."
- Tap on "Business" or "Creator" depending on the type of account you have.
- Select "Instagram Shopping" and tap "Continue."
- Follow the prompts to connect your Facebook Page and complete the setup process.
6. Add products to your shop:
- Once your shop is set up, you can start adding products.
- From your profile, tap the "+" icon to create a new post.
- Choose a photo or video of the product you want to sell.
- Add a caption and relevant details, including price and product description.
- Tap on "Tag Products" to tag the items in your post.
- Select the products you want to tag from your catalog.
7. Manage your shop:
- You can manage your shop, add more products, and track orders through Facebook's commerce manager.
- Use the shopping insights to understand how your shop is performing and optimize your strategy.
Remember, the process may vary slightly depending on your location and account settings. If you encounter any issues or need further assistance, refer to Instagram's Help Center or contact their support for direct guidance.
